SONY BRAVIA LED KDL 40 EX 650

Powerful yet thin LEDs deliver a brighter picture than conventional LCD backlighting. They also help achieve an ultra-slim TV design that looks beautiful in your home. What’s more, Sony’s Edge LED Backlight technology delivers outstanding contrast, rich colors and enhanced dark scene detail.

With Sony’;s exclusive X-Reality Engine, everything you watch & from HD movies to web videos - is analysed and selectively processed to give clean, clear, and lifelike pictures. Intelligent Image Enhancer divides the signal into four characteristics - texture, outline, contrast and colour - and optimises each one individually for more vivid and distinct pictures.

See everything in Full High Definition without compromise Enjoy HD content the way they were meant to be seen. From HD broadcasts, HD satellite TV, HD cable, Blu-ray Disc™ movies, and HD home videos, you’;ll catch each and every pixel in stunning clarity.

Experience smoother, sharper and clearer images on BRAVIA, whatever you’;re watching. Motionflow™ technology combines BRAVIA’;s panel with new image interpolation, LED backlight blinking and IB Reduction to achieve dramatically smother, sharper, clearer and more natural images. Action appears precise and smooth as the camera pans to follow a kickoff or a long put.

Get the best online content on your TV with Sony Entertainment Network. With BRAVIA Internet Video, television has become an 
all-in-one entertainment centre that allows customers to access their favourite video websites straight on a BRAVIA. Optimised by Sony’;s exclusive X-Reality PRO/X-Reality engine, now you can watch millions of YouTube™ videos in HD* and online shows with great clarity and on a wide screen TV.

Stay social while watching on a wider screen. Sony BRAVIA TV lets you enjoy a seamless social networking experience. Keep pace with your Facebook® News Feed and click on Friends Likes and click on Friends Likes, links, photos and videos. Watch your Twitter™ timeline and follow other people’;s #hashtags and @userlinks.

Stay in touch with friends and family wherever they are in the world. Sony BRAVIA TV lets you make the most of Skype™, the world’;s most popular internet voice and video telephony service. Dial and receive calls for free, make low-cost calls to other landline and mobile numbers, and enjoy clear video calls or join conference calls. Use your TV’;s web camera or camera accessory and the mic in your touchpad remote.

When you want to look up something – like your favorite artist’s blog or movie synopsis - you can launch internet browser on BRAVIA and search the internet immediately. You don’t have to wait until you get to your PC, or check it on any other devices. Just open the web browser on BRAVIA and begin your search!

What’;s that song in the TV show, movie or commercial you’;re watching? Press ’;TrackID’; on your remote to see the name of the song and artist. You can also start TrackID™ by shaking a smartphone that’;s running the Media Remote application.

Free your home from messy wires, connect wirelessly to your home network or the internet to stream beautiful, HD entertainment on your BRAVIA. Use the Wi-Fi internet streaming on your BRAVIA using the dongle* and go social with your friends or access your favourite websites right away.

*Dongle is a part of accessory and sold separately.

There’;s no need to adjust the television for bright and dark ambient light. BRAVIA’;s Light Sensor technology does it for you. This feature identifies the brightness of ambient light and adjusts the television brightness precisely. You not only get a great picture, you also save energy. There are no menus to activate, no adjustments to make. 
It’;s all automatic.

With BRAVIA, you can do much more than just watch TV. Connect a USB drive to your BRAVA TV and play your photos, videos and music easily and instantly.

Connect your BRAVIA to various devices using HDMI and enjoy seamless transfer of your pictures & videos.